Customer Story

How JustPark enabled clear, friction-free onboarding with OnRamp

JustPark translated accelerated onboarding into stronger product adoption and customer relationships.

The Company

Location London, UK
Industry Parking Management Software
Employees 100
Insights from:
Lance Walton-1
Lance Walton Director, Client Experience

JustPark provides software and hardware solutions for the parking industry. Their industry favorite mobile point-of-sale processes credit card payments, validates prepaid parking passes via integrations with ticketing partners, and tracks all lot entrants. This transactional information is fed to their business intelligence platform, JustPark Suite, which provides their clients with real-time insights into their parking operation and the ability to make data informed decisions.

JustPark's products save both their clients and clients' guests time, hassle, and money. They work with major sports organizations, colleges and universities, entertainment, municipalities, as well as parking operators.

The Challenge

Providing a seamless experience and scalable framework to enhance their client onboarding process was a critical piece of JustPark's rapid growth forecast. Prior to implementing OnRamp, JustPark encountered several challenges in their onboarding process. Communication was primarily handled through email threads, leading to a lack of visibility into project progress. This disjointed approach resulted in missed tasks, delayed launches, and customer frustration.

With plans for exponential growth, JustPark recognized the need for a more organized and efficient onboarding system to provide clients with a stellar first impression without scaling their team.

We chose OnRamp for its customizability and integrations - transforming onboarding with efficiency, visibility, and personalized customer experiences.

Lance Walton-1
Lance Walton Director, Client Experience

Why OnRamp

While exploring various onboarding and customer success tools, JustPark found that OnRamp stood out due to its ability to customize the onboarding experience for different verticals they served. The seamless integration with Salesforce was also a key factor, allowing for effortless two-way information flow between teams and systems.

OnRamp brought a multitude of benefits to JustPark's onboarding process:

  • Customizability: OnRamp's flexibility allowed JustPark to create tailored playbooks for different customer journeys, ensuring a personalized experience for each client.

  • User-Friendly Customer Portal: The intuitive interface provided clients with a step-by-step guide, enabling them to easily track their progress in the onboarding process.

  • Branded Experience: OnRamp seamlessly integrated with JustPark's brand, providing a familiar environment for clients. Custom URLs, logos, and brand colors maintained a cohesive experience.

  • Salesforce Integration: The integration with Salesforce ensured that all information remained up to date, facilitating smooth collaboration between teams.

The Impact

Since implementing OnRamp, JustPark experienced significant efficiencies:

  • Better Visibility: Project tracking led to greater accountability, higher engagement, and faster onboarding completion.
  • Document Compliance: OnRamp enabled JustPark to track client acknowledgements of critical documents, such as data security, streamlining compliance processes.

JustPark frequently receives glowing feedback from new clients who praise the onboarding process for its user-friendliness, especially in comparison to experiences with other vendors. This positive feedback validates JustPark's decision to prioritize and enhance their onboarding experience, solidifying their commitment to providing exceptional service.

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